The new plan pairs affordable term protection with a one-time Smart Exit option that returns 100% of base premiums paid
Dubai, UAE, 21 October 2026: Policybazaar.ae, one of the UAE’s leading digital insurance platforms, has partnered with Alliance Insurance P.S.C. to launch the Smart Return Term Plan. The plan gives UAE residents strong life protection for their families and the chance to get back every dollar of base premium they have paid.
For years, term insurance in the UAE has been a hard conversation. People understand why they need it. They want their families protected if something happens to them. But almost everyone asks the same question before signing up: “What if nothing happens? Do I just lose all that money?” The Smart Return Term Plan is built as a clear answer to that question.
The plan is pure protection at its core. If the life assured passes away during the policy term, their beneficiaries receive the full Sum Assured as a lump sum. What sets it apart is the Smart Exit feature. For policies with a term of 30 years or more, the policyholder gets a one-time option to exit the plan during a one-year Exercise Window, which opens exactly six years before the policy’s end date. Those who choose to exit receive a refund of 100% of the base premiums they have paid.
Take a 30-year-old who buys a 30-year policy. They stay protected through the years when their family depends on them most. At 54, when the children may be grown and the home loan paid down, they can decide whether to keep the cover running or walk away with their base premiums back.
Those who choose not to exit keep their full life cover in force until the end of the policy term. The decision stays with the customer, and it is made at a point in life when they actually know what they need.
Neeraj Gupta, Chief Executive Officer, Policybazaar.ae, said: “Term insurance is the most important financial decision a breadwinner can make, and the one most often postponed. In the UAE, many families rely on one income for school fees, rent and home loans, yet term cover remains badly underpenetrated. The barrier is not awareness. It is the belief that decades of premiums vanish. Until now, no term plan in this market offered a way to get that money back. The Smart Return Term Plan changes the equation: full protection when it matters most, and a clear path to recover every dollar of base premium. With Alliance Insurance, we are setting a new standard for life cover in the UAE.”
Rami Al Mughrabi, Chief Executive Officer, Alliance Insurance, said: “For more than five decades, Alliance Insurance has focused on building products that fit the real lives of people in the UAE. The Smart Return Term Plan reflects that. It keeps the simplicity and affordability of term insurance, and adds the flexibility people have been asking for. Our partnership with Policybazaar.ae lets us put this plan in front of customers in a way that is transparent, easy to compare and easy to buy. We see it as an important step in widening access to life protection across the country.”
The plan is open to individuals aged 20 to 65, with cover available up to age 85 and policy terms starting from five years. Premiums are payable in US Dollars for the full policy term, on a monthly, quarterly, semi-annual or annual basis, and there is no policy fee. Beneficiaries receive a lump-sum death benefit equal to the Sum Assured, while policyholders on terms of 30 years or more can use the one-time Smart Exit option to recover 100% of their base premiums. Every policy also includes built-in cover for Passive War and Passive Terrorism, capped at USD 1,000,000 per life. Customers choosing a term below 30 years with a Sum Assured of USD 500,000 or more benefit from a 20% discount on their premium.
The Smart Return Term Plan is available now through Policybazaar.ae, where customers can compare options, get quotes and speak with licensed advisors to find the cover and policy term that suit their goals.