Dubai
The inaugural edition of the DP World ILT20 made great waves around the world as Gulf Giants lifted the glittering trophy in the 12 February 2023 final at the Dubai International Stadium. The tournament decider was played in front of a packed stadium as the James Vince-led Giants made history by becoming the first-ever champions of UAE’s very own T20 league.
The DP World ILT20 received a fantastic response from cricket fans around the world through a quality broadcast.
According to a research report by one of the leading global sports, sponsorship and entertainment research companies YouGov Sport, the DP World ILT20 Season 1 was the second most-watched league in India.
The DP World ILT20 gained a reach of 255.4 million fans in India while the TV ratings and reach numbers for the league were 0.19.
The opening edition of the tournament became popular amongst the fans due to the high-quality performances by the biggest assembly of foreign players in any tournament, 118 international players competed in the tournament.
The DP World ILT20 2023 edition also made a mark globally with highly impressive numbers of 367 million worldwide unique viewership through TV and digital platforms.
There is more to come as the DP World ILT20 is set to return with the second edition of the tournament from 13 January 2024. A series of exciting announcements are set to begin soon as the teams prepare for the players’ retention process while lining up potential new recruits from UAE.
Season two will also have a world-class roster of players, while the home-grown and developed UAE talent will once again showcase the cricketing skill, nous and depth that the country has to offer.